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The Alzheimer's Foundation Of America

In honor of Aunt Eloda, and all who have been affected by Alzheimer's, 25% of the proceeds from all purchases within this category will be donated to The Alzheimer's Foundation Of America.

The Alzheimer’s Foundation of America’s (AFA) mission is to provide optimal care and services to individuals living with Alzheimer’s disease and related illnesses and to their families and caregivers.

AFA was founded in 2002 by a caregiver whose mother lived with Alzheimer’s disease from 1980-1992. At that time, there was little information available and nowhere to turn for support.  His goal was to make sure that no other family living with Alzheimer’s disease would have to go the journey alone.

Since that time, AFA has grown to a network of more than 2,600 member organizations nationwide that provide direct care and services. To date, AFA has trained more than 13,000 healthcare professionals in dementia-specific care, provided free, confidential memory screenings to over 4 million people, and provides support, counseling and education to thousands.

If you are interested in learning more about The Alzheimer's Foundation Of America and how you can get involved, please visit us at

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